Spotify Announces Fan Insights Feature

Spotify just keeps the awesome features coming these days. In September you read about the rollout of their “About Pages”, where artists can see their monthly unique listeners, where they’re coming in from geographically and which playlists they’re being discovered on.

This week, the ever expanding music streaming service announced that they are rolling out a limited beta of Spotify Fan Insights! With so many listeners streaming tracks each month – from the young and independent to the Top 40 and classics – artists will now have access to a wealth of information about their fans.

Check out what this new feature will offer, directly from the Spotify Artists Blog:

  • Who their fans are, including demographic information.
  • Where their listeners are in the world and how this audience is evolving and growing over time.
  • How their fan base is listening and their other music preferences.
  • The level of passion and engagement of fans and how these behaviours differ between passionate and casual listeners.
  • Read more here.

Talk about giving artists the opportunity to engage with fans! Below are some screen shots of what artists can expect to see. In the meantime, if you’re interested in requesting access to the beta rollout of Fan Insights, you may do so here.

Fan Engagement

Fan Engagement - Spotify Fan Insights

 

How They Listen

How They Listen - Spotify Fan Insights

 

Where They Are

Where They Are - Spotify Fan Insights

 

Playlists

Playlists - Spotify Fan Insights

 

Header image c/o from Spotify Artists site.