[Editors Note: This article was written by Suzanne Paulinski.] Have you ever felt taken advantage of by your boss, but you struggle to speak up, afraid to bite the hand that feeds you? What about being in a band where other members aren’t respecting what you have to say, but speaking up feels like you’ll […]
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[Editors Note: This article was written by Suzanne Paulinski.] Let me guess – you’re working on new music, but you keep hearing about the importance of having an engaged, growing fanbase and solid connections within in the industry in order to get ahead. But with a demanding day job and the time spent on that […]
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[Editors Note: This article was written by Suzanne Paulinski.] So many times in this business we default to the “pay your dues” mentality – that voice that tells us that if it doesn’t hurt we’re not working hard enough. We turn ourselves into pretzels to ensure we don’t miss an opportunity that may lead to […]
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[Editors Note: This article was written by Suzanne Paulinski.] You ever get that feeling when things are gliding along smoothly, you’re elated things are going your way, but you just can’t shake that feeling that things are about to fall apart? And then, in the blink of an eye, all the confidence you were riding high […]
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[Editors Note: This article was written by Suzanne Paulinski.] Have you ever been on stage feeling the blank stares from people in the audience, or – even worse, not seeing anyone look at you because they’re all on their phones or talking at the bar? It can feel pretty discouraging to play live, giving all […]
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[Editors Note: This article was written by Suzanne Paulinski.] Putting together a live show isn’t easy. You’ve got to find the right venue, pitch to and book the venue, promote the show, rehearse for the show, lug your gear to the show, and then perform! With so many moving pieces, not to mention the nerves […]
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[Editors Note: This article was written by Suzanne Paulinski.] With so many ads filling up your fans’ newsfeeds it can feel almost impossible to get – let alone keep – anyone’s attention these days. What’s important to remember is that it’s less about trying to stand out above the noise and more about demanding […]
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[Editors Note: This article was written by Suzanne Paulinski.] With the ever-looming pressure to get as many followers, likes, and retweets as possible, it can be easy to lose sight and neglect the followers you already have. Josh Spector, a writer for Medium and founder of For the Interested, discusses the importance of mindset […]
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[Editors Note: This article was written by Suzanne Paulinski.] One of the biggest hurdles musicians face is finding the time and the right strategy to grow their following online. Bots and useless spamming tools may get your numbers up, but they’ll fail to bring you fans who will want to invest in your career. […]
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[Editors Note: This was written by Suzanne Paulinski.] As the music industry evolves, more and more responsibility falls squarely on the shoulders of independent musicians who wish to build a sustainable career in music. In order to do that, they must embrace their role as CEO of their own business. For many, this is a […]
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