The S.T.A.G.E.S. Of Email Marketing [Pt. 2]

[Editors Note: This is the second volume in a multi-part series by Cheryl B. Engelhardt, singer/songwriter, composer, and the owner of the music career consultation site In The Key of Success. Cheryl will be breaking down the key S.T.A.G.E.S. of email marketing for independent artists – we invite you to follow along over the next […]

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3 Tips For Getting More Fan Engagement From Your Posts

[Editors Note: This article was written by Suzanne Paulinski.]   One of the biggest hurdles musicians face is finding the time and the right strategy to grow their following online. Bots and useless spamming tools may get your numbers up, but they’ll fail to bring you fans who will want to invest in your career. […]

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5 Tips For Making Your Email Newsletter More Visually Appealing

[Editors Note: This article was written by Hugh McIntyre. Read the first installment in this two-part series here.]   Many people have all but given up entirely on email newsletters, and that’s a mistake for many reasons. They are still read by millions of people, and they can be a fantastic way to reach out […]

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Facebook Live and Tips For Indie Artists

[Editors Note: This article was written by Michelle Aguilar.]   Ever notice how the energy of a conversation – particularly about music – spikes up as soon as the word “live” comes up? Seeing an artist live is almost like saying you went to a party and bumped into them. You actually saw them…in real […]

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5 Tips To Get More People to Sign Up for Your Newsletter

[Author: Hugh McIntyre *]  Email newsletters may seem like a form of promotion that has gone the way of the dinosaur, but as a musician (and especially one who is still working their way up the industry ladder), I’d suggest you don’t turn your back on these messages just yet. If done right, you can […]

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5 Reasons It Pays To Collaborate

[Editors Note: This article was written by Suzanne Paulinksi, an artist consultant with over 10 years in the music industry and owner of The Rock/Star Advocate.]   They often say, “Teamwork makes the dream work,” but what does that actually mean? Sure, we all know the benefits of growing our own team to carry out our […]

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Early Music Marketing Tips For Indie Artists

[Editors Note: This blog was written by Janelle Rogers.]   You’ve probably heard all the standard things on how to promote your band. This may include ideas like ‘play more live shows’, ‘go on tour’, ‘post on social media’, ‘invite all your friends on Facebook’, ‘have a release show’, ‘get covered on blogs’, or ‘get radio airplay’. […]

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Your Music Was Added to a Popular Spotify Playlist…Now What?

[Editors Note: This article was written by Sam Friedman and originally appeared on the Soundly Blog.]   It’s 2017, and album sales are sinking to historic lows. CDs are becoming obsolete. Even digital downloads are plummeting. But people are listening more than ever — they’re just streaming. The music-publishing industry is changing fast. The Recording Industry Association of America (RIAA) […]

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TuneCore’s Social Media For Musicians Guide [Free Download]

With the recent launch of TuneCore Social Pro – a premium version of our free social media management tool, complete with a mobile app – we think it’s important for independent artists to take an educated approach to how they handle their marketing strategy on platforms like Facebook, Twitter and Instagram. That’s why we’re introducing […]

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The Argument For Every Band Member Having Their Own Social Media Accounts

[Editors Note: This article was written by Hugh McIntyre. Hugh writes about music and the music industry and regularly contributes to Forbes, Sonicbids, and more.]   Every band on the planet must know by now how important it is to have a well-rounded presence on social media sites like Twitter, Facebook, Instagram and several others, and those who […]

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