5 Reasons Why An Email Newsletter Is Still a Good Idea

[Editors Note: This article was written by Hugh McIntyre.]   UPDATE: Read the second installment of this series here. For many years, newsletters were the best way to reach a large group of people, as social media hadn’t exploded and taken over the planet yet. That is no longer the case, as now everybody seems […]

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5 Reasons Small Blogs Can Launch Your Career

[Editors Note: This article was written by Angela Mastrogiacomo.]   Everyone wants to get the major blog placements. The review on Pitchfork, the news post on Alternative Press, the feature on Stereogum. And while all of those are incredible placements to land, many artists seem to be missing a vital key in what can help […]

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4 Merch Items You’re Not Offering At Your Show (That You Should)

[Editors Note: This article was written by Hugh McIntyre.]   Making money as a musician has always been tough, but it’s harder than ever these days, so you need to put in the extra effort to sell what you can, when you can. Since physical record sales are down, most artists tour more often to make […]

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How Are People Finding New Independent Music?

[Editors Note: This article was written by Rich Nardo.]   New music discovery is a highly personalized process. Fans of different genres tend to find music in different ways and, obviously, people of varying age and geographical demographics also tend to favor different manners of discovery. Unless you have a major label or an indie with […]

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Tips For Developing Your Artist or Band “Story”

[Editors Note: The following is an installment in our monthly series of a partnership between TuneCore and students at Curb College of Entertainment & Music Business at Belmont University. In an attempt to offer new insight and educational content for independent artists, we’re excited to give these music industry professionals of the future a journalistic platform.]   WWOD? […]

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The 3 Biggest Business Missteps DIY Musicians Make

[Editors Note: This was written by Suzanne Paulinski.]   As the music industry evolves, more and more responsibility falls squarely on the shoulders of independent musicians who wish to build a sustainable career in music. In order to do that, they must embrace their role as CEO of their own business. For many, this is a […]

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5 Ways To Leverage Press

[Editors Note: This article was written by Suzanne Paulinski.]   You spent months reaching out to bloggers, podcasters, and music tastemakers to convince them to review your music and/or interview you. You sent out links to your music. You submitted your press release/bio/EPK. You got people on board. You prepped for the interviews (preferably the right […]

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5 Tips To Get More People to Sign Up for Your Newsletter

[Author: Hugh McIntyre *]  Email newsletters may seem like a form of promotion that has gone the way of the dinosaur, but as a musician (and especially one who is still working their way up the industry ladder), I’d suggest you don’t turn your back on these messages just yet. If done right, you can […]

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Why Playlists Are More Important Than Ever

[Author: Patrick McGuire *]  In 2017, the playlist has become an integral part of not just music but our culture at large. While radioplay and the blogosphere still have the power to bring attention to an artist, playlists are becoming a steadfast way for more and more listeners to discover and consume music. This isn’t […]

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Thoughts On How To Approach Music Bloggers

[Editors Note: This article is derived from the “Question and Answer” format found over at MusicPreneurHub.com, a site that connects artists and music industry experts. It was written by Jack Ought, a musician, freelance writer and digital artist from the UK.]   1. Start With Empathy I’d say start with empathy. Empathy is a vital skill for dealing […]

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