5 Tips To Get More People to Sign Up for Your Newsletter

[Author: Hugh McIntyre *]  Email newsletters may seem like a form of promotion that has gone the way of the dinosaur, but as a musician (and especially one who is still working their way up the industry ladder), I’d suggest you don’t turn your back on these messages just yet. If done right, you can […]

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4 Things You Can Giveaway in Exchange For an Email Address

[Editors Note: This article was written by Chelsea Ira of New Artist Model.]   Email is one of the most effective ways to promote your music. But you’ve heard that a million times before, right? So today let’s start off by talking about the why. Once you understand that, it will be much easier to come up […]

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How To Generate Buzz Through Email Marketing

[Editors Note: This blog post was written by Michelle Aguilar, a writer and digital artist based in Los Angeles.] It’s been 45 years since the invention of the email (thank you Ray Tomlinson). Fast-forward 6 years later, the first “mass-email” was sent. The sender? His name is Gary Thuerk, and he was the Marketing Manager at Digital […]

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First Steps in Email Marketing For Indie Artists

[Editors Note: This is a guest blog courtesy of Amanda Krebs (follow her on Twitter!), Client Services Community Manager at FanBridge. Email marketing is an oft-overlooked element of connecting with fans, so take note!] Email marketing can be a difficult tool to grasp in the beginning, but once you harness it, it can be a big part of how you monetize […]

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