5 Things You Can Give Away To Get People To Sign Up For Your Mailing List

[Editors Note: This article was written by Hugh McIntyre.] With social media platforms taking over the planet and becoming hubs of all sorts of information, some musicians have recently decided not to invest in things like EPKs, proper websites and even email newsletters. Sure, there is an argument to be made that these are somewhat […]

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S.T.A.G.E.S. of Email Marketing [Pt. 6]

[Editors Note: This is the sixth and final volume in a multi-part series by Cheryl B. Engelhardt, singer/songwriter, composer, and the owner of the music career consultation site In The Key of Success. In this series, Cheryl breaks down the key S.T.A.G.E.S. of email marketing for independent artists – we invite you to follow along and catch up, […]

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The S.T.A.G.E.S. of Email Marketing [Pt. 5]

[Editors Note: This is the fifth volume in a multi-part series by Cheryl B. Engelhardt, singer/songwriter, composer, and the owner of the music career consultation site In The Key of Success. Cheryl will be breaking down the key S.T.A.G.E.S. of email marketing for independent artists – we invite you to follow along over the next few weeks, as […]

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The S.T.A.G.E.S. of Email Marketing [Pt. 4]

[Editors Note: This is the fourth volume in a multi-part series by Cheryl B. Engelhardt, singer/songwriter, composer, and the owner of the music career consultation site In The Key of Success. Cheryl will be breaking down the key S.T.A.G.E.S. of email marketing for independent artists – we invite you to follow along over the next […]

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The S.T.A.G.E.S. of Email Marketing [Pt. 3]

[Editors Note: This is the third volume in a multi-part series by Cheryl B. Engelhardt, singer/songwriter, composer, and the owner of the music career consultation site In The Key of Success. Cheryl will be breaking down the key S.T.A.G.E.S. of email marketing for independent artists – we invite you to follow along over the next […]

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The S.T.A.G.E.S. Of Email Marketing [Pt. 2]

[Editors Note: This is the second volume in a multi-part series by Cheryl B. Engelhardt, singer/songwriter, composer, and the owner of the music career consultation site In The Key of Success. Cheryl will be breaking down the key S.T.A.G.E.S. of email marketing for independent artists – we invite you to follow along over the next […]

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The S.T.A.G.E.S. Of Email Marketing [Pt. 1]

[Editors Note: This is the first in a multi-part series by Cheryl B. Engelhardt, singer/songwriter, composer, and the owner of the music career consultation site In The Key of Success. Cheryl will be breaking down the key S.T.A.G.E.S. of email marketing for independent artists – we invite you to follow along over the next few […]

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5 Tips To Get More People to Sign Up for Your Newsletter

[Author: Hugh McIntyre *]  Email newsletters may seem like a form of promotion that has gone the way of the dinosaur, but as a musician (and especially one who is still working their way up the industry ladder), I’d suggest you don’t turn your back on these messages just yet. If done right, you can […]

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4 Things You Can Giveaway in Exchange For an Email Address

[Editors Note: This article was written by Chelsea Ira of New Artist Model.]   Email is one of the most effective ways to promote your music. But you’ve heard that a million times before, right? So today let’s start off by talking about the why. Once you understand that, it will be much easier to come up […]

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How To Generate Buzz Through Email Marketing

[Editors Note: This blog post was written by Michelle Aguilar, a writer and digital artist based in Los Angeles.] It’s been 45 years since the invention of the email (thank you Ray Tomlinson). Fast-forward 6 years later, the first “mass-email” was sent. The sender? His name is Gary Thuerk, and he was the Marketing Manager at Digital […]

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