Why Music Can’t Be Separated From Tech

[Editors Note: This article was written by Patrick McGuire.] In 2019, signs of the irreversible tech-driven transformation music is undergoing are all around us; from streamlined music consumption and discovery to the powerful tools used by music-makers working in every genre. Take the technology that now offers cheap and reliable access to virtually all available […]

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Your Fans Want to Hear Your Narrative: Crafting a Story for Your Music Career

[Editors Note: This article was written by Chelsea G. Ira.] When it comes to promoting your music, it’s easy to focus on social media, writing emails to your fans, and exciting album launches. But often, the more subtle elements – like crafting an incredible bio or developing your image – are overlooked or put on […]

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A Guide to Securing Partnerships

[Editos Note: This article was written by Angela Mastrogiacomo.] How many times have you thought “if only I could secure that sponsorship, it would get me one step closer to being considered a legitimate artist?” or “If I could just land that partnership, I know we could do incredible things together and really grow our […]

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5 Collaboration Opportunities You’re Missing Out On

[Editors Note: This article was written by Angela Mastrogiacomo.] When it comes to career growth, I’m a firm believer in two things: community and collaboration. In each instance, you’re arming yourself with a support system that not only gives you insight into creative ideas, methods, and approaches you may not have thought of, but it […]

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Alternative Music Formats To Consider For Your Next Release

[Editors Note: This article was written by Hugh McIntyre.]   For the most part, people stream the music they love these days, but that doesn’t mean physical formats are dead! In fact, they still make up a sizable chunk of revenue when it comes to the music industry, and sales of CDs – either at […]

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Why You Shouldn’t Go Into Debt Over Your Music

[Editors Note: This article was written by Patrick McGuire.]   The phrase “it takes money to make money” applies to lots of ventures, and music is no exception. But while it might be tempting to put the tab for your next album or tour on your credit card, you might want to think twice about […]

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Brand Sponsorship & Endorsement Agreements For Artists [PART 1]

[Editors Note: This article was written by Justin M. Jacobson, Esq. and is the first in a two-part series – read PART 2 here.]   With the evolution of the music business in today’s digital age of streaming and downloads; the ancillary income that musicians generate from brand sponsorship and endorsements have become of paramount importance […]

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How Streaming Platforms Are Changing Music Promotion and Discovery

[Editors Note: This article was written by Patrick McGuire.] As music streaming giants like Spotify and Apple Music continue to transform and revitalize the music industry, artists are just beginning to fully comprehend the seemingly limitless potential of new music discovery and promotion technology in 2018’s musical landscape. Songwriters and musicians continue to struggle to financially cope […]

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Thoughts On How To Approach Music Bloggers

[Editors Note: This article is derived from the “Question and Answer” format found over at MusicPreneurHub.com, a site that connects artists and music industry experts. It was written by Jack Ought, a musician, freelance writer and digital artist from the UK.]   1. Start With Empathy I’d say start with empathy. Empathy is a vital skill for dealing […]

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How To Advertise Your Music on Instagram

[Author: Lisa Occhino *] Instagram is one of the best ways to build your brand and showcase your personality as a musician. But now that the social media platform boasts 700 million monthly active users, advertising your music on Instagram has become more competitive, so you need to be savvier than ever before to reach […]

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