The S.T.A.G.E.S. Of Email Marketing [Pt. 1]

[Editors Note: This is the first in a multi-part series by Cheryl B. Engelhardt, singer/songwriter, composer, and the owner of the music career consultation site In The Key of Success. Cheryl will be breaking down the key S.T.A.G.E.S. of email marketing for independent artists – we invite you to follow along over the next few […]

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How Starting Small Can Help You Reach Big Goals In Music

[Editors Note: This article was written by Patrick McGuire.]   When a new artist starts making music seriously, they often have dreams of signing with a big label, touring the world and sailing off into the sunset in a yacht filled with cash. Okay, that’s an extreme characterization, but thinking big and believing an artist’s […]

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4 Myths Musicians Believe About Succeeding in the Music Industry

[Editors Note: This was written by Krizel Minnema and appeared on her blog, Music Road.]   Glamour and luxury has shaped the way a lot of musicians perceive the music industry. Even the way few musicians are discovered seem like glorious happenstance that seem sort of in reach.  This turns into two things for aspiring musicians. First, success […]

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Digital Marketing Tools & Resources For Independent Musicians [Part 2]

[Author: Raj Shah *]  Part Two of a two-piece article that aims to break down tools that independent artists can utilize in their digital marketing strategies – all available at their fingertips! Read Part One here. Develop Your Brand Marketing and branding is about selling yourself as much as it is about selling your music. […]

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5 Tips To Get More People to Sign Up for Your Newsletter

[Author: Hugh McIntyre *]  Email newsletters may seem like a form of promotion that has gone the way of the dinosaur, but as a musician (and especially one who is still working their way up the industry ladder), I’d suggest you don’t turn your back on these messages just yet. If done right, you can […]

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Why So Many Musicians Will Never Be Successful

[Editors Note: This was written by Anthony Cerullo and it originally appeared on the Sonicbids Blog.] Even without seeing his full face, it’s a fair assumption that the man pictured above is none other than Bono from U2. Say what you will about the man, but it’s hard to deny his success. The quest to finding […]

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How Musicians Can Take Advantage of Key Digital Trends Towards 2020

[Editors Note: This blog article was written by Michelle Aguilar.]   It is probably no surprise that businesses are being transformed by digital platforms such as Facebook. The platform has recently released a report that looks at the different ways in which businesses are being reshaped. Out of the many insights from the report, there are […]

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Top 5 Things To Know About Stagecraft & Performance

[Editors Note: This article was written by Tessie Barnett and originally appeared on the GigSalad Blog.] In a world where making music, sharing music, and collaborating with other artists is becoming the norm, fans are expecting much more from a band than their musical talent. It’s one thing to form a solid, personalized setlist, but connecting […]

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5 Things Artists Can Do to Build Their Network

[Editors Note: This blog was written by Rich Nardo. Rich is a freelance writer and editor, and is the co-founder of 24West a full-service creative agency focusing on music and tech.]   It doesn’t matter what industry you’re in or what aspirations you have for yourself professionally, at the end of the day you’re only […]

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The Secret To Buying More Time

[Editors Note: This is the third post in a series by Debbie Stanley, owner of Thoughts In Order. Debbie has been helping chronically disorganized clients get their act together since 1997. Her latest book is The Organized Musician and she’ll be speaking on “Time Management for Musicians” at South By Southwest 2017.] With my last two posts, we established […]

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