How to Build a Buzz on Spotify

[Editors Note: This article was written by Rich Nardo.]   The idea that streaming services, and in particular Spotify, are integral to a successful music marketing campaign no longer comes as a surprise to anyone who has been following the industry for the past few years. For a lot of artists, the idea of getting […]

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What 2017 Taught Us About How to Market a Record in 2018

[Editors Note: This blog was written by Rich Nardo.]   2017, for all its faults, taught us a lot. Perhaps the most interesting lesson for us music industry folks was that you can still make money as an independent musician. The way forward is young and not yet fully established, but it is now apparent that […]

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Why Playlists Are More Important Than Ever

[Author: Patrick McGuire *] [Editor’s Note: Be sure to check out our “Spotify Playlists 101” Survival Guide!] In 2017, the playlist has become an integral part of not just music but our culture at large. While radioplay and the blogosphere still have the power to bring attention to an artist, playlists are becoming a steadfast […]

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Tips For Getting Your Song On a Spotify Playlist

[Author: Janelle Rogers *] [Editor’s Note: Be sure to check out our “Spotify Playlists 101” Survival Guide!] You’re absolutely certain you want, no, you need, to get on an official Spotify playlist. The problem is you’re not sure how to reach the elusive curators and you’re struggling to get past 50 followers on Spotify. Asking […]

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