5 Ways To Digitally Market Your Music Outside of Press

Today, with the proliferation of sites and the increased number of artists that are covered, it has become a lot harder to break through the clutter, even with a solid presence in the world of press. Luckily, there are several other ways for an artist to market themselves online these days that are can be just as effective when it comes to getting their music in front of potential fans.

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6 Times You Should Name-Drop In Your Bio & Press Materials

Like so many things when it comes to pitching your music, there’s a time and a place to “name-drop”. Hugh McIntyre breaks down the best opportunities.

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Why Can’t I Get Press?

[Editors Note: This article was written by Rich Nardo.]   One of the hardest parts of chasing press is the fact that there are no guarantees. You can be the hardest working artist in the world who just created a ‘once-in-a-generation record and there is still a chance that journalists will choose not to cover […]

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When Is It Time To Hire a Publicist?

[Editors Note: This article was written by Angela Mastrogiacomo.]   You know that feeling you get when you’ve just completed your latest project and you can’t wait to share it with the world? When you know for sure, without a doubt this might just be the greatest thing you’ve ever created? That is a sign […]

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5 Ways To Leverage Press

[Editors Note: This article was written by Suzanne Paulinski.]   You spent months reaching out to bloggers, podcasters, and music tastemakers to convince them to review your music and/or interview you. You sent out links to your music. You submitted your press release/bio/EPK. You got people on board. You prepped for the interviews (preferably the right […]

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Thoughts On How To Approach Music Bloggers

[Editors Note: This article is derived from the “Question and Answer” format found over at MusicPreneurHub.com, a site that connects artists and music industry experts. It was written by Jack Ought, a musician, freelance writer and digital artist from the UK.]   1. Start With Empathy I’d say start with empathy. Empathy is a vital skill for dealing […]

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3 Tips For Nailing Your Next Interview

[Editors Note: This article was written by Suzanne Paulinksi, an artist consultant with over 10 years in the music industry and owner of The Rock/Star Advocate.]   All musicians understand that press is crucial for growing their fanbase and getting attention to their music. Not all musicians, however, know how to create the greatest impact with an interview. […]

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4 Things Music Journalists Expect After Reviewing Your Album

[Editors Note: This blog article was written by Allison Johnelle Boron, editor-in-chief of REBEAT Magazine, and it originally appeared on the Sonicbids Blog.]   It finally happened: that hot music blog called your album “inspired” and urged its voracious readers to give it a listen. You do a happy dance and text your mom to tell […]

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3 Easy Tips To Consider Before Pitching to Music Bloggers

[Editor’s Note: This blog was written by Janelle Rogers, the founder of  Green Light Go Publicity, a music PR firm which helps up-and-coming musicians reach their audience.]   You found a list online entitled, “100 Blogs You Should Contact Now.” You’re ready to start emailing those 100 blogs about your album right away, because like the list says, those […]

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The Business of Making a Record (Part III)

[Editors Note: This is the final installment in a three-part series of guest articles from Coury Palermo. Read Part 1 and Part 2 if you need to catch up. In this final piece, he guides first-time music makers as they navigate the world of defining their promotion and release strategy, as well as defining what success means to them. Coury is […]

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