Best Practices: Choosing Your Release Date

Though there is no ‘right’ release date, when strategically picked, it can optimize the effectiveness of a marketing campaign and maximize your reach to new fans. This is a guide to help you figure out when that date might be.

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Playing the Long Game as a Self-Managed Artist

Wondering what it takes to make strides as a self-managed artist? Sirma Munyar breaks down the key areas to focus on as you navigate the music industry on your own.

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Are You Making a Record No One Will Hear?

[Editors Note: This article was written by Janelle Rogers.] You’re really proud of the record you’ve just made, and you think people would like it if they heard it. In fact, you may think you’re doing the best work of your life. You’ve put nearly a year, if not years of hard work and cash […]

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The Downsides of Releasing Music Often vs. Rarely

[Editors Note: This blog was written by Hugh McIntyre and is the second installment in a two-part series about how the timeliness and/or frequency of your release schedule can impact your career.]   Recently, I looked at the upsides that can come with releasing music either fairly often or rarely. There are plenty of good reasons to […]

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