Vice President, Artist and Partner Relations
Shelby Kennedy is the Vice President of Artist and Partner Relations at TuneCore.
He received his BBA in Music Business at Belmont University before beginning an illustrious career in the music industry. Prior to joining TuneCore, Shelby was the Senior Vice President for Wide Open Music Group and the Chief Operating Officer at Cherry Heart Music & Entertainment. He also served as Director of A&R at Lyric Street Records and Director of Membership at ASCAP. Before that he worked in Public Relations at BMI.
With TuneCore, Shelby oversees our Entertainment Relations department and focuses on customer and client retention, education, and brand awareness. He also promotes our core missions as a liaison to store partners and other entertainment businesses in the music industry. During his time with TuneCore, Shelby is most proud of strategically helping to transform numerous publishers, companies, and venues into independent labels, in addition to introducing TuneCore to one of America’s music centers: Nashville, Tennessee.
Shelby is quite a musician in his own right, with years of experience as an independent songwriter, producer, and background vocalist.