TuneCore Launches in India

July 7, 2020

Independent artists in India now have access to best-in-class global digital distribution

Mumbai, India – July 7, 2020 – TuneCore, the leading digital music distribution service provider for independent artists belonging to parent company Believe, is excited to announce its continued international expansion with the launch of TuneCore in India.

Tunecore.in allows India-based artists to collect revenue from streaming services, digital download stores, all in their local currency. In addition, Tunecore.in will feature local content that caters to the Indian independent artist community including guides written by local music industry veterans Achille Forler and Mae Thomas which provide practical steps, education and advice for Indian independent artists. 

With the new expansion, TuneCore India artists can distribute their music to TuneCore’s extensive network of digital stores across the globe, including Spotify, iTunes/Apple Music, YouTube Music, Amazon Music, Deezer, as well as local India store, JioSaavn, with Gaana, Hungama and Wynk coming soon. TuneCore is partnered with over 150 digital stores and streaming services across 100+ countries worldwide providing independent artists with the opportunity to sell and share their music in important and growing global markets, such as India, Asia, South America, Africa, and Russia, as well as the United States and Europe. TuneCore pays out well over $1 million each day and since the company’s inception in 2006, TuneCore artists have earned more than $1.8 billion collectively while retaining 100 percent of their sales revenue and rights for a low annual flat fee. 

“We have been using TuneCore for our songs since the release of our self-titled album Maati Baani in 2016”, says Independent artist Kartik Shah of Folk & World music Band Maati Baani. “What we love about this platform is the simplicity to upload our songs and the transparency it offers while monitoring our revenue. It has helped us immensely in reaching our fanbase in India and across the world. TuneCore is a boon for musicians who are looking to get their music out in the world while staying independent.”

Indian customers will also have access to TuneCore’s robust portfolio of artist services, including YouTube Sound Recording Revenue collection service, Facebook/Instagram Music, and TuneCore Fan Reviews, as well as TuneCore’s world-class customer support. Additionally, Indian artists will have on-the-ground support and industry knowledge from music industry veteran Heena Kriplani who will serve as the TuneCore Country Manager for India. “TuneCore and Believe’s artist centric approach aligns seamlessly with my own. India has always had a unique music landscape and I’m glad we’re able to service local, independent artists with tools created specifically for keeping their global reach and local needs in mind,” says Heena Kriplani, Country Manager of TuneCore India.

“TuneCore.in aims to be part of the solution and, with our store and streaming partners, we will help democratize the music ecosystem in India while enabling every artist to be heard across borders, without giving up their rights or revenue.”

“With our expanding international customer base coupled with the constantly evolving music industry, our goal is to continue to support all artists, at all stages of their career, at the local level by giving them the resources and tools they need to be successful,” says Denis Ladegaillerie, CEO of Believe.Our global expansion into India not only allows us to further our mission of supporting our artists at the local level, in the best way possible. TuneCore uniquely pays 100 percent of 100 percent of what is collected from the digital services, which has made the company the leader in helping artists get what they deserve.”

As an introductory offer, TuneCore artists in India will get fifty percent off the regular distribution costs with singles available for ₹499 (regularly ₹999) and 1st year distribution for albums available for ₹1499 (regularly ₹2899).

TuneCore India is the eight international expansion for the Brooklyn, N.Y-based service provider. The company expanded into both the UK and Australia markets in 2015, Germany, France and Italy in 2016, while TuneCore Japan and TuneCore Canada provide similar localized services since 2012 and 2011, respectively.

About TuneCore

TuneCore is the global platform for independent musicians to build audiences and careers — with technology and services across distribution, publishing administration and a range of promotional services. TuneCore Music Distribution services help artists, labels and managers sell their music through Spotify, Apple Music, Amazon Music, JioSaavn, Deezer, Google Play and more than 150 download and streaming stores worldwide, while retaining 100 percent of their sales revenue and rights for a low annual flat fee. TuneCore Music Publishing Administration assists songwriters by administering their compositions through licensing, registration, worldwide royalty collections, and placement opportunities in film, TV, commercials, video games and more. The TuneCore Artist Services portal offers a suite of tools and services that enable artists to promote their craft, connect with fans, and get their music heard. TuneCore, part of Believe, is headquartered in Brooklyn, NY, with offices in Los Angeles, Nashville, New Orleans, Atlanta, and Austin, and global operations in the UK, Australia, Japan, Canada, Germany, France, Italy, Russia, India, and Brazil. For additional information, please visit TuneCore.in.

About Believe

Believe is a world leading digital music company, helping artists and labels to build their audiences and careers, at all stages of their development. It is a best-in-class technology organization, providing global distribution and digital marketing services to its partners, with more than 1,200 professionals and offices in 45 countries. Believe owns several brands, labels and companies including Believe Distribution, TuneCore, Nuclear Blast, Naïve, AllPoints. Headed by General Manager Vivek Raina, Believe was established in India in 2013 and has over 140 employees working in offices in Mumbai, New Delhi and Chennai. https://www.believemusic.com/.

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