6 Marketing Tips for Artists on TikTok

TikTok is probably the biggest ‘buzzword’ floating around the music industry thus far in 2020. Everywhere you look, people are preaching the importance of breaking on TikTok for young artists. As is usually the case, it’s not as easy as people seem to think it is.

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5 Things Artists Do To Stall Their Careers

Have you ever worked so hard towards something, only to feel like no matter what you do, you can’t get any traction? You work so hard to build a name for yourself, only to burn out and stall—but as I’ve noticed, it’s almost always because of the same five hang ups.

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Marketing Your Art Without Losing Your Integrity

[Editor’s Note: This article was written by Shannon Byrne.] If promoting yourself makes you uncomfortable or if you feel like it challenges your integrity, now is an excellent time to find what feels right. If you’re a career musician, you have to sell your work and you have to grow your audience. You are a […]

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“Hang On – You Do What?!” A Guide to Roles in the Music Industry

For way too long artists have been getting their roles confused. Thinking managers do press, publicists book shows, and tour managers book tours. And who could blame them? After all, the industry has become such a hodge podge of different roles and it seems that they’re constantly changing depending on who you talk to.

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Marketing Your Next Music Video [Part 3]

The final in a three-part series dedicated to helping you navigate the pre- and post-promotion plans of your next music video!

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What Does a Publicist DO, Anyway?

There’s not a lot of information out there about what it is a publicist actually does, and depending on what industry you’re in and how big of an artist you’re working with, your responsibilities can vary to a pretty large degree.

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Marketing Your Next Music Video [Part 2]

In the second-part of this three-part series, Hugh McIntyre breaks down the initial pitching, social media and email announcement of your next music video.

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Branding & Marketing: Stephen Linn on the #MusicMadeMe Podcast

TuneCore’s Director of Entertainment Relations Amy Lombardi sits down with Stephen Linn as he drops gems on artists for improving their branding and marketing efforts, and goes through his career leading up to the launching of AmpliFLY Entertainment.

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Marketing Your Next Music Video [Part 1]

In the first of a three-part series, Hugh McIntyre breaks down the ‘premier’ element of marketing your next music video.

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Make a Big Impact by Tapping Into Local Promotional Opportunities

[Editors Note: This article was written by Chelsea G. Ira.] These days, no matter how big or small your fanbase, all musicians are international artists. Social media gives you the power to connect with music fans all over the world and reach people on the other side of the planet who may not even speak […]

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