How To Get Verified On TikTok In 2023
On TikTok, there is no direct portal to apply for artist verification it's up to the TikTok and TuneCore teams to help you get verified. Here’s how to maximize your chances of getting verified on TikTok.
TikTok Verification Checklist
- Fill out every section of your existing profile.
- Link all of your other social media accounts - bonus points if those other accounts are already verified.
- Stay active on TikTok. Make sure you’ve posted regularly over the last 6 months, and engage with your followers every day.
- Follow TikTok’s community guidelines and keep your account in good standing.
The Music Profile
As a musician on TikTok, you can get access to a unique, dedicated artist profile. This profile features an extra tab that allows users to click through and discover more of your sounds. Music in this tab is organized into a list using TikTok’s algorithm, and also allows users to click through on individual tracks to explore your dedicated sound page.
Before inquiring about your territory’s prerequisites to access to your TikTok artist profile, you'll need to have an existing, active TikTok account with demonstrated engagement on the platform and at least 15 TikTok posts, including activity from within the past 6 months.
What Influences Your Chances Of Getting Verified?
Verification is a complex process in the TikTok ecosystem, but here are the top criteria that will influence your chances:
Consistent Activity & Engaging Content
To maximize your chances of getting verified, you need to be a frequent creator on the platform. Upload consistent content that attracts views and is truly engaging: not just following existing trends, but starting new ones. Make sure your videos are authentic, fit your niche, and resonate with your specific audience.
Growing Your Tiktok Account
Consistent daily follower growth is a great starting point for showing TikTok how invested you are in the platform, and how users are responding to your videos and music. While you can’t predict follower growth, consistent activity on the platform will spark user attention.
Are you having a viral moment? While you are going viral– or if you see increased user activity on your page– this is the moment to start uploading new content around what’s trending to boost your account growth. Keep an eye on your growth by looking at the number of user-generated videos (UGC) linked to your official songs and compare this to the top hits of the moment.
Making Your Marketing Strategy
Are you promoting your latest music every day with a new TikTok video? Do you have any live shows or tour dates you could be sharing with fans on your existing account? Are you collaborating with other prominent creators within your niche? Your marketing efforts on TikTok are crucial to reaching a wider audience and getting creations.
Getting Verified On Your Other Channels
It’s a bit simpler to get verified on Instagram, Facebook, and Twitter, as you can personally request verification and the guidelines are more explicit. Once you have verification across your other channels, you have a stamp of approval from other platforms. This is a valuable advantage that you can leverage with TikTok to support your request for verification.
Following The Rules
Naturally, if you don’t follow TikTok’s policies, your chances of getting verified will be significantly reduced. Check out TikTok’s community guidelines here and keep your profile clean of any possible violations.
Unlike Instagram, Facebook, and YouTube, TikTok’s artist verification process is extremely nuanced. Unfortunately, there isn’t a cut-and-dry system to guarantee verification, but, if you make the right moves, Tiktok’s algorithm will begin to prioritize your profile and share your posts with wider audiences. Stay consistent, stay authentic, and follow the rules– it’s only a matter of time before it’s your turn to go viral and get verified.